Most humans recognize a hug as a sign of affection and friendship. In an IAMS™ survey*, 83% of dog parents say their dog likes hugs too. But how do dogs feel about them? Bring it in! We’re going to try and get our arms around this question.

Sure, some dogs enjoy a good canine cuddle, but usually only with their owner or household members. Otherwise, they don’t really care for it. “Hugging is too much and overwhelming for many dogs and should be discouraged if the dog doesn’t know the individual very well,” advises
Opens a new windowJames Serpell, B.S., Ph.D., Professor of Humane Ethics & Animal Welfare at the University of Pennsylvania School of Veterinary Medicine.
There are a number of reasons for this:
Hugging is a human behavior, not a dog behavior. They’re just not physically built for that kind of interaction. We stand upright, so we face people. Dogs are on all fours, so it’s an unnatural act for them. They much prefer a friendly sniff to greet other dogs.
To dogs, a hug is seen as a very dominant form of behavior; it feels like a stranger is trying to assert control over them. It can be quite stressful, especially if done by someone they’re not familiar with.
Since ancient dog days, canines’ first instinctive line of defense has been to run away from danger. Hugging takes this primal option away and can make them feel trapped and confined. Remember when you were a kid getting hugged by that loud great aunt you’ve never met at your dad’s second cousin’s wedding? That’s kind of what your dog is feeling. Who is this? What are they doing? They want to escape too.

You can usually tell by their body language, says
Opens a new windowDr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager, Global Science Advocacy at Waltham Petcare Science Institute: “Watch for trembling, trying to get away, raised hackles or whites around their eyes. It’s very important to pay attention to this behavior and respect it.”
Don’t worry if your dog doesn’t want to hug it out. There are plenty of healthier ways you can show them you’re still their best friend:
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8-10, 2020
Dogs use a range of sounds to communicate with us and each other. Just as important is the body language they use to tell us how they feel or what they need. How well do you know your pooch’s unspoken cues? Read on to find out.
Dogs often stare at their owners because they love them. They want to make sure you’re okay or find clues for what you’ll do next — like making sure you’re not going for a car ride without them.
We love it when dogs do this, too, which has led to this trait being even more prominent.
Opens a new windowDr. James Serpell, BSc, PhD, Professor of Humane Ethics & Animal Welfare at University of Pennsylvania School of Veterinary Medicine, explains: “We've selected dogs for this behavior. Humans love that dogs look up at them in admiration, intense loyalty. One frequent observation researchers have made is that people who handle wild dogs ... they don't look their handlers in the eye like domesticated dogs do.”
Dogs have great hearing. High-frequency sounds that humans can’t hear are especially interesting to them. Head-tilting helps them track down the source. Owners find these head tilts super cute and often reward this behavior, which, of course, makes them do it more.
Dogs yawn when they’re tired, but it’s also a possible sign they’re stressed, impatient or frustrated — like when they’re in the vet’s office, or when you won’t throw that ball you’re holding already!
In a recent IAMS poll,* 90% of dog owners said their pet sits or lays on their feet and 100% of dogs said they love their owners. Dogs are very social creatures and this is a way for them to connect and be close to you. Plus, it keeps your feet warm.
Often called “raised hackles,” dogs do this when they’re nervous, threatened or showing aggression. It’s an adaptation from their wild days of attempting to make themselves look bigger.
Opens a new window Dr. Tammie King, Applied Behavior Technical Leader at Waltham Petcare Science Institute, offered this insight to keep in mind: “What’s important when talking about a dog’s body language is to not take one thing in isolation. You’re at risk of misinterpreting what the dog is trying to say to you. Context is everything.”
So be sure to pay attention to what your dog isn’t saying to keep them healthy and happy. Serving them
Opens a new windowIAMS dog food every day will certainly help.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8 to May 10, 2020


